Cambridge SEO Services

Looking for a SEO Consultant in Cambridgeshire?

Did you try to find SEO consultant in Cambridge for your local business search engine optimization? Cambridge SEO consultant and search expert Rod Gardner provide SEO consulting and affordable SEO services to small business and startups in Cambridgeshire and the UK.

What Is SEO Consulting?

SEO consultants aim to provide clients with all the information they need to implement their search engine optimisation strategies.

Another way to describe what an SEO consultant does is to vidualise that they will be able to move your website up in the search engine results pages (SERPS).

Cambridge SEO Consultant

Need More Traffic? Hiring An SEO Consultant Could Be The Answer

SEO services for startups and small businesses in Cambridgeshire: Cambourne, Duxford, Fulbourn, Grantchester, Girton, Hardwick, Milton, Papworth, Huntingdon, Royston, Witchford, and surrounding areas.

Search Engine Optimisation is a complicated business that can really help any company to thrive.

Nowadays the whole search engine optimisation process has been misrepresented as a simple system of getting as many links as possible pointing to your site.

UK SEO Services

Google & search is an ever-evolving field & I bring more than two decades of experience in the search engine marketing industry to the table.

I offer freelance SEO services that are beyond the scope of anything you will find with another Cambridge SEO agency or company.

I’m an SEO specialist with more than 20 years of search engine optimization experience.

If you’re looking for a Search Engine Optimisation (SEO) expert in Cambridgehire, or anywhere for that matter, please don’t hesitate to get in touch.

I provide SEO and growth marketing services to all types of businesses, from funded startups and SMEs to international super brands. I work with companies across the globe, as well as the United Kingdom.

I like focusing on what I am good at, which is: search engine optimization SEO and driving traffic to websites

 

SEO Cambridge 1

Small Business Search Engine Optimisation

Successful search engine optimisation is no longer just about keyword density and link profile.

When SEO was first born, Google’s algorithm was a lot simpler and manipulating it to your own ends was a lot easier.

Search engine optimization is no longer about just stuffing keywords all over your site.

    SEO can be quite the rabbit hole, finding your way around can be very time consuming and costly.

    The web is full of SEO tips, most of it is not relevant and not all of it is accurate.

    SEO strategies that go against Google’s Webmaster Guidelines, often tempting but likely to do more harm than good.

    in short, there’s a lot more to search engine optimisation than just posting links.

    Designing worthwhile content, adding regular updates, designing good navigation and using meta tags are all just as important if not more so.

    And just as important is to make sure that you are then attracting the kinds of visitors to your content.

    The kind of traffic that will specifically enjoy the content you’ve created.

    Google has been very cleverly designed with the customer in mind.

    As an organic search specialist, I am deployed for my expertise in search engine marketing.

    I understand the mechanics of how Google search works. 

    I offer clients access to deeper levels of knowledge that are possible in-house.

    Search Engine Optimisation Strategy

    My SEO Services Include

    Keyword & Market Research

    Keyword research and market intelligence are the foundation of SEO. Discovering the keywords and key phrases that drive traffic with intent allows informed SEO strategy.

    When you take up my Keyword Discovery SEO Service” that lets me do your keyword research, I can formulate realistic projections and predictions for the market you are in. 

    Once I have gathered a large list of keywords I filter them down-

    1. Remove duplicate/similar terms
    2. Mapped out topic clusters of keywords with similar topics
    3. “type” of keywords to focus on

    These are the types of traction keywords i look for-

    • Money keywords that drive traffic to key affiliate pages: [brand] review(s)
    • Generic keywords related to different forms of the products: best [product], most effective
    • Questions: does [XYZ] work, how to use [XYZ]
    • Strictly informational keywords: [XYZ] information, [XYZ] pros and cons, [XYZ] side effects.

    I also pay very close attention to search intent when selecting your final keywords.

    It’s important to avoid keywords that return different user intent than the site can satisfy.

    OnPage SEO

    When you take up my on page SEO service I optimize the high-priority pages of your website. We help you choose the most important pages of your website and put all our effort into optimizing them.

    CTR Optimization

    As you can imagine, getting more clicks from search results is strongly connected to your title and meta description, and how unique and engaging they are.

    Google has stated, “Click-through data has proven to be a critical resource for improving search ranking quality”. 

    Reduce Bounce Rate and Boost Dwell Time

    High bounce rate is bad for SEO. It’s one of the worst things that can happen to a website owner.

    Whether your business is a business to consumer (B2C) or business to business (B2B), you need to keep your site’s bounce rate to the lowest levels as possible. 

    When you take up my onpage SEO services I optimize your website content to improve the time spent on your page (dwell time) and reduce the bounce rate.

    Why? If people aren’t spending time on your web pages, converting them into customers is nearly impossible.

    Maybe you’re feeling a bit confused about what a bounce rate is: “A bounce happens when a web user visits a single page on your website.”

    When people click on your page in search results and stick around, it sends a very clear message to Google, that your page makes them happy and they’ve found what they were looking for.

    But if they leave quickly, it means that your page is not a good fit for that keyword.

    I OFFER SEO SERVICES IN CAMBRIDGE, UK FOR MANY DIFFERENT INDUSTRIES INCLUDING

    • Property Companies

    • Financial Companies

    • Leisure & Events

    • Luxury Retailers

    • Fitness Trainers

    • Estate Agents

    • Letting Agents

    • Boutique Hotels

    • Property Services

    • Woocommerce SEO

    • Shopify SEO

    • Magento SEO

    • Prestashop SEO

    • Beauty Therapists

    • Private Medical

    • Opticians

    • Veterinary & Pet Supplies 

    SEARCH ENGINE OPTIMIZATION AS A SERVICE

    Proprietary Technology and Expert Search Engine Optimization Drives Growth

    SEO marketing is no longer about just stuffing keywords all over your site. 

    Today, SEO consultants understand its more about having an up-to-date understanding of how SEO works.

    It means knowing the core principles that underlie the different SEO strategies.

    • Which old, outdated strategies you need to avoid
    • How to work with Google to get the very best results
    • How to future-proof your site for upcoming changes.
    SEO Cambridge 2

    SEO

    SEARCH

    ENGINE

    OPTIMISATION

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